News and news presenting has come a long way. Gone are the scripted times of news reading with news readers, appearing like they would go to sleep any moment, would drone on giving the highlights on the days events. The advent of satellite and cable television changed everything and created the business of news a major money crunching tool. With passing years, news started becoming even more category specific and thus gave rise to more channels that provided entertainment and information in their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their own specific domains and catered to their selected audience.
Sports have always had a huge fan base and enthusiasts are invariably keen on sourcing more knowledge about their preferred sports. Several media giants went ahead into several alliances to gain greater coverage of sports events that were being held in areas beyond their network and began broadcasting them on their networks.
This gave them an increased viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one needed to know from the world of sports. Now sports channels have dedicated news channels that cover and bring to their viewers not just games but also sports reviews, statistical game analysis, player updates as well as their performance reviews too.
A large number of sports channels do compete against each other trying for greater viewerships and take major efforts for making this agenda a reality. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers for the channel, they actually do everything to remain on top.
One particular news provider that created a huge influence on news viewing was in the year 2000 when Naked News was launched. This program was released as being a internet based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped when they read the news and presented their segments.
Naked News began with only one anchor, Victoria Sinclair, who presented all of the sections of this program. She remains a part of Naked News. Some of its initial success could be credited to the free viewership on the channel, which did become immensely popular even in the lack of a marketing and advertising strategy.
They were popularized by the word-of mouth medium and increased in numbers from one to eight female anchors. The show also introduced several guest anchors to help keep the format interesting. Following a crash in the internet boom, only one segment of the program could be viewed for free and ultimately by 2004 the complete program was changed into a members only one with no segments available for free access.
The naked sports news presenters have also been very popular and have been featured in a number of tv programs and have also been featured in several newspapers and magazines.